[Introduction] VNU Exhibitions Asia â€“ professional and leading shows Back in 1993, Shanghai-based Keylong Exhibitions started developing and organizing successful trade and consumer shows. By 1998, VNU Exhibitions Europe, the Netherlands' leading Exhibition organizer, joined Keylong Exhibitions and jointly started to rapidly expand the company's portfolio of shows and conferences. World leading brands organized in Shanghai Over the last ten years, VNU Exhibitions Asia has launched and established an array of global leading brands in Shanghai. Domotex Asia / Chinafloor is one of the examples, and it has become the leading show in floor covering in Asia and second largest show for its industry in the world. Outbound activities Apart from organizing trade shows, consumer events, and high level conferences, VNU Exhibitions Asia has become a professional partner for trade shows organized outside Mainland China. VNU Exhibitions Asia has organized hundreds of China-based companies to attend leading exhibitions all over the world, and helped the companies showcase their products and services at international platforms.